Giesen Group continued their long-standing collaboration with FUJIFILM MicroChannel to support the next stage of their digital transformation, implementing Microsoft Dynamics 365 Business Central to modernise and streamline winery operations.
With a deep understanding of the wine industry and Giesen’s unique business needs, FUJIFILM MicroChannel delivered a solution that streamlined operations, improved data accuracy, and enabled smarter decision-making across the business.
A Modern ERP for a Modern Winery
As Giesen’s operations expanded across markets and product lines, their legacy systems struggled to keep pace. Manual processes and fragmented reporting made it difficult to maintain the agility required of a modern winery. With FUJIFILM MicroChannel’s guidance, Giesen embraced Microsoft Dynamics 365 Business Central to simplify and modernise their operations.
The implementation included:
- A complete restructure of their chart of accounts
- Alignment with external logistics partners
- Adoption of standard Business Central features
- Integration with key systems including Vintrace (winemaking), WineWorks (bottling), and Solver (analytics)
Giesen also became one of the first wineries in New Zealand to adopt VinPoint for Wine Management, FUJIFILM MicroChannel’s industry-specific extension built on Business Central. With features like vintage management, VinPoint allows Giesen to track quantities, costs, and pricing by vintage, without the need for new SKUs.
Real Results, Vintage After Vintage
The benefits were immediate. Reporting that once relied on time-consuming spreadsheets is now available in real time. Variance analysis and cost tracking are more accurate, and teams can focus on value-added work instead of chasing down errors.
“Our sales team can now see accurate product margins. Our month-end close is dramatically faster. And I no longer need to be the bottleneck for reporting. The data is clean, and everyone’s working from the same source of truth.”
— Shane Vivian, Management Accountant, Giesen Group
Automation has also streamlined order fulfilment, with sales data flowing directly from Business Central to bottling partners, eliminating manual entry and reducing errors.
Planning for the Future
Looking ahead, Giesen is working towards a fully integrated planning model that brings together forecasting, inventory, and production management – from grape yield predictions to packaging requirements.
A true collaboration in action, Giesen Group’s digital transformation with Microsoft Dynamics 365 Business Central and FUJIFILM MicroChannel shows what’s possible when innovation meets industry expertise.

Read the full Giesen story to discover how FUJIFILM MicroChannel and Microsoft Dynamics 365 Business Central can help your business grow, vintage after vintage.
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