Harvard Business Review - Value Innovation


What separates high-growth companies from the pack is the way managers make sense of how they do business.
About the authors:

W. Chan Kim is the Boston Consulting  Group Bruce D. Henderson Chair Professor of International Management at Insead in Fountainebleau, France.

Renée Mauborgne is the Insead Distinguished Fellow and a professor of strategy and management. She is also the president of ITM, a strategy research group in Fountainebleau.
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